Social Media – Building Your Personal Brand

*NOTE: Date/time are tentative and subject to change. 

This session would focus on teaching the audience how they should use social media strategically to strengthen brand presence, support hiring, and improve owner/manager visibility. It should demonstrate how a strong online presence can help attract talent, support hiring managers who are increasingly rely on digital search rather than outsourcing, and provide practical, on‑screen examples of effective social media tactics. Key focuses include strategic social media use, digital hiring visibility,  search optimization, and live demonstration techniques to ensure attendees gain practical, actionable skills.